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Positioning: The Battle for Your Mind Book by Al Ries and Jack Trout Overview
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Positioning: The Battle for Your Mind Book by Al Ries and Jack Trout Overview
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Positioning: The Battle for Your Mind Book by Al Ries and Jack Trout Overviewpremium off white cream pages Stitched binding Matte cover local premium copy Language English Dimensions 5. 5 x 8. 26 inches Genre marketing and business literature 190 pages summary "Positioning: The Battle for Your Mind" by Al Ries and Jack Trout is a seminal marketing and branding book that explores the concept of positioning in the minds of consumers. The authors argue that in a crowded marketplace, it's not enough for a product or brand to be
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Positioning: The Battle for Your Mind Book by Al Ries and Jack Trout Overview
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